Free Tour: Visit These Different Ghost Kitchen Concepts
Everyone likes a free tour! Today, with so many of us stuck at home, we’re looking for any chance we have to step into a new world, even if it’s virtual. That’s precisely what we created here at Middleby, as we figured out a way to take you into four unique ghost kitchen concepts as part of our Enhanced Ghost Kitchens Experience.
First, let’s review the basics of ghost kitchens, because they’re a trend that’s clearly not going away anytime soon. In fact, in a recent survey of foodservice consultants, ghost kitchens were far and away the market segment where consultants most expect growth in the coming year.
In brief, ghost kitchens are restaurants that only provide takeout and delivery. The lack of dining space means more cost effective real estate options with more budget-friendly staffing. They allow for brand flexibility and can adjust menus accordingly. Ghost kitchens can also be strategically-located using data.
Before we take you on a tour, let’s talk about the most common ghost kitchen types. We’ll give you a brief introduction, as well as provide some subtle yet important differences between them.
Plant-based menu items and vegetarian restaurants aren’t just a niche trend. There’s a huge demand, and the $3.7 billion spent in 2018 is only expected to rise in the coming decade. Combining this booming trend with another current trend — ghost kitchens — and you’ve got a recipe for growth.
Enhanced ghost kitchen concepts for vegan-based menus can include fryers and griddles, rapid cook ovens, and touchless pickup options for takeout.
Some of the most popular takeout and delivery cuisines are of the Asian variety. From a dish of beef chow mien to the search for General Tso, many Asian menu items are great for ghost kitchen concepts because they retain their desired qualities during the delivery process.
Tour our Asian ghost kitchen, and see how wok ranges and griddles are configured side-by-side with fryers and pasta cookers in a concept suited for small footprint designs great for mobile areas or as part of a larger, commissary kitchen.
Sandwiches And Burgers
Americans eat more than 50 billion burgers each year. Coupled with sandwiches, they are the all-American favorites that are conducive for ghost kitchen concepts. By configuring prep tables, patty presses and meat grinders, fryers, griddles, broilers, and grills, it’s possible to put all of this together between two buns, so to speak.
An enhanced sandwich or burger ghost kitchen footprint can be shrunk to fit spaces as needed.
The other cuisine segment often tied to delivery and takeout, pizza is a $37 billion business, making it the sixth food group. Ghost kitchens are ideal for pizza concepts, and with the right battery of equipment solutions, profitability is right around the corner — quite literally in some cases.
Combine top-of-the-line dough mixers with proofers and sheeters. Implement automatic dispensing systems to add sauces and toppings. Include a prep table or two and a great pizza oven, and you’ll have a ghost kitchen concept to help operators looking to expand their market presences.
Ventless Ghost Kitchens
No matter your ghost kitchen concept, consider equipping your kitchen with ventless cooking solutions like fryers, ovens, and griddles.
By going ventless in a ghost kitchen space, operators save on installation costs without the need for traditional ventilation. Flexibility is key too. Ghost kitchens have a small footprint, and ventless equipment allows operators to place their equipment virtually anywhere, matching their kitchen layouts to their food prep and cooking processes.
Ready to experience these ghost kitchen concepts virtually for yourself? Click below to tour our Virtual Ghost Kitchen Experience. There’s no place for you to eat, but you might like what’s cooking!
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